Retail Incubator

Are you an entrepreneur ready to expand your income potential by leveraging the billion dollar retail market? Do you want to master the ins and outs of consignment, wholesale, and export markets? Look no further! Our comprehensive 9-week Retail Course is designed to equip you with the knowledge, expertise, and certification needed to level up your business and achieve sustainable growth and scalability.

Program Outline:

  • Week 1: Introduction to Retail
    • Objectives:
    • – Understand the retail landscape in North America and its evolution.
    • – Identify various retail formats and their market share.
  • Week 2: Customer Insights and Behavior
    • Objectives:
    • – Analyze customer demographics and buying behaviors in North America.
    • – Understand how cultural factors influence shopping preferences.
  • Week 3: Marketing Fundamentals
    • Objectives:
    • – Develop a foundational understanding of retail marketing strategies.
    • – Explore digital marketing and its significance in North America.
  • Week 4: Merchandising and Visual Display
    • Objectives:
    • – Learn merchandising practices that drive sales in North American retail.
    • – Understand the impact of visual merchandising on customer experience.
  • Week 5: Sales Techniques and Customer Service
    • Objectives:
    • – Master effective sales techniques tailored for North American consumers.
    • – Enhance customer service skills for better customer retention.
  • Week 6: Inventory Management
    • Objectives:
    • – Understand inventory management practices that optimize profitability.
    • – Learn about supply chain dynamics in the North American retail landscape.
  • Week 7: Financial Management in Retail
    • Objectives:
    • – Learn financial metrics critical for retail success in North America.
    • – Understand how to create and manage a retail budget.
  • Week 8: E-commerce and Technology in Retail
    • Objectives:
    • – Understand the significance of e-commerce in the North American retail landscape.
    • – Explore emerging technologies and their impact on retail.
  • Week 9: Capstone Project and Presentation

Key Dates:

  • April 12, 2025: 08:00 – 10:00 PST
  • April 19, 2025: 08:00 – 10:00 PST
  • April 26, 2025: 08:00 – 10:00 PST
  • May 3, 2025: 08:00 – 10:00 PST
  • May 10, 2025: 08:00 – 10:00 PST
  • May 17, 2025: 08:00 – 10:00 PST
  • May 24, 2025: 08:00 – 10:00 PST
  • May 31, 2025: 08:00 – 10:00 PST
  • Pitch/Presentation: TBD

All sessions are delivered virtually via MS Teams